International Journal of Sociology Study

Supply Chain Quality Management Based on Information Asymmetry

2015-0

Supply Chain Quality Management Based on Information Asymmetry

Pages 1-5
Author Jianhua ZhaoYue HuYi Wan
Abstract With the continuous economical development, the market competition of corporations tends to be that of supply chain. The quality management of supply chain is quite important for effective supply chain. This essay explores issues in supply chain quality management by 4MEX model and presents cases to study ‘Quality Bullwhip Effect’ which is caused by the information asymmetry in supply chain.

Study on Maturity Model Construction of Industry-University-Research Synergetic Innovation in University

2015-0

Study on Maturity Model Construction of Industry-University-Research Synergetic Innovation in University

Pages 6-13
Author xinbo sunguanlin wuyu qianhaotong zha
Abstract Based on the connotation and characteristics of industry-university-research (IUR) synergetic innovation in universities, this paper analyses the composing dimensions of its maturity and ranks it according to the perfection degree of the dimensions. On this basis, this paper puts forward the maturity model of synergetic innovation in universities and defines the key processes of the synergetic innovation ability maturity of different levels.

Teaching Approach Reform of Metal Structures of Cranes Course

2015-0

Teaching Approach Reform of Metal Structures of Cranes Course

Pages 14-18
Author Xin WangRumin TengXuyang CaoDianlong Wan
Abstract For limited period and rapidly update knowledge, teaching approach of metal structures of cranes is innovated to improve students’ self-directed studying abilities. The contents of this course are optimized, and the metal structure knowledge system is built based on mind-map theory. The heuristic method and discussion method are applied to improve teaching effect. According to these teaching methods, students autonomously search and collect and study relative literatures. Their achievements are evaluated by comprehensive assessment with integration of teacher’s assessment, self and mutual assessment of students proposed in this paper. This improved teaching approach is applied in course of this autumn term. The results show that students’ studying interesting is promoted and self-directed studying abilities are improved.

Reform and Practice of Engineering Training Courses based on Outstanding Engineer Cultivation

2015-0

Reform and Practice of Engineering Training Courses based on Outstanding Engineer Cultivation

Pages 19-23
Author zhaoqin yuhongping luohaixiang dengyanan wan
Abstract The engineering training takes a very important role in higher education that raises students in the spirit of innovation, Engineering consciousness and practice ability. To meet the requirements of “Outstanding engineers training project”, Researches and explorations on reforms of the teaching content, teaching methods and teaching means of the engineering training have been carried out, which help to improve the students' engineering consciousness and ability to innovate, develop more innovative practical talents.

Discussion on the Consistency of Undergraduates, Teachers and Society in Professional Education in College of Engineering

2015-0

Discussion on the Consistency of Undergraduates, Teachers and Society in Professional Education in College of Engineering

Pages 24-28
Author Dapeng ZouJie YangSiyuan ChengZhongning Gu
Abstract In this paper, the consistency of undergraduates, teachers and society were focused on. First, a linear system model was established for the three participants of undergraduates, college (in which the teacher is the main part), and society. With the model, the characteristics of skill and ability enhancement of undergraduates through the college education system were analyzed. Then, the consistencies of undergraduates and society, teachers and society, undergraduates and teachers are discussed in sequence. Combined with specific teaching method applications, the unity of students and teachers is discussed with the society in the process of realization of personal value and creation of social wealth.

Research on the Application of the Chinese Ceramic Culture in the Shape Design of the Liquor Bottle

2015-0

Research on the Application of the Chinese Ceramic Culture in the Shape Design of the Liquor Bottle

Pages 29-35
Author Rushan Ya
Abstract The Chinese ceramic art has high practical value and aesthetic value. The shape design of the liquor bottle made of by the ceramic material plays an important role in reflecting the connotation of the liquor, improving its quality and enhancing the consumers’ purchase design. This paper combines the Chinese ceramic culture to study the semantic features of the shape of the liquor bottle as well as the starting point and type characteristics of the shape design, in the hope of guiding the shape design of the ceramic liquor bottle. Then, it analyzes the existing problems, value of application and development trend of the creative liquor bottle design with Jingdezhen ceramics.

Study on the Adjustment of Industry Structure Model of Sustainable Development in Western China

2015-0

Study on the Adjustment of Industry Structure Model of Sustainable Development in Western China

Pages 36-40
Author Haiyan WEIJinle ZhangShiyu ZHAN
Abstract The economic development of the Chinese western region is relatively backward. One of the important reasons is unreasonable industrial structure. Based on the study of the industrial structure of Western China as the main line, the reason of China western industrial structure and sustainable development contradictions and problems is analyzed. On this basis, empirical research constructs the industrial structure in Chinese western region dynamic control model by using the grey system theory and through the analysis and research of the data puts forward the countermeasures and strategies Western China Industrial Structure adjustment.

The Research of Case Based Reasoning Technology Applied to the Macro Financial Risk Analysis

2015-0

The Research of Case Based Reasoning Technology Applied to the Macro Financial Risk Analysis

Pages 41-45
Author NI YangWANG PingPANG Shan-sha
Abstract With the global financial markets continuing to stride forward towards the liberalization and globalization , macro financial market environment is increasingly becoming more complex, thus leading to the increase of the factors that trigger financial risks, and that the risk management becomes more and more difficult. In this paper, the case based reasoning method is introduced into the field of macro financial risk management, completely analyzing the process of macro financial risks that is based on case based reasoning. First of all, the use of three tuples form realizes the description of the macro financial risk case; then, the article describes the correction of risk cases and the retrieval of risk cases; finally, this paper describes the learning strategies of the risk cases and the maintenance of the case library. This study provides a new research idea that can effectively predict and assess the macro financial risk events that may occur for the country and the financial institutions.

Reform of Computer Foundation Course for Science and Engineering Major Based on Computational Thinking

2015-0

Reform of Computer Foundation Course for Science and Engineering Major Based on Computational Thinking

Pages 46-48
Author Rong ZhouLinping SuBiying Li
Abstract Computer Foundation is the basis of college’s computer courses, which aims to raise the students' comprehensive quality. To achieve the goal, we performed computer foundation course reform after analyzing the situation of curriculum for science and engineering major. In this paper, first, the concept of computational thinking is discussed. Then, the situation of curriculum for science and engineering major is listed and analyzed. Finally, the reform of our computer foundation course based on computational thinking is elaborated.

Application of Mind Mapping in Poster Design Classroom Teaching and Practice Guiding

2015-0

Application of Mind Mapping in Poster Design Classroom Teaching and Practice Guiding

Pages 49-52
Author Yan JiangWenlong Li
Abstract Mind mapping is an effective thinking tool of radiant thinking expression. In the poster design course, training of mind mapping encourages students in an open mind with arousing good ideas. At the same time, mind mapping makes mentality of design clear and expression of design accurate. So the efficiency of classroom teaching and design practice will be improved.

A Preliminary Study on the Undergraduate Teaching Reform of Computer Major

2015-0

A Preliminary Study on the Undergraduate Teaching Reform of Computer Major

Pages 53-57
Author Di WuYangyang JiDongwei WangChenxiao Ga
Abstract In this paper, the current situation of the undergraduate teaching of computer major is analyzed and some existing teaching problems are found. In order to solve these problems, we combine the current computer related specialized undergraduate learning experience with our own teaching experience for many years to propose several suggestions . Students' self-learning ability and innovation capacity are stimulated by student-oriented teaching mode and a variety of other teaching methods , simultaneously school-enterprise cooperation is conducted to improve the binding force of undergraduate knowledge and work practices .

Influencing Factors of Firms’ Investment Efficiency --A Literature Review

2015-0

Influencing Factors of Firms’ Investment Efficiency --A Literature Review

Pages 58-60
Author Lin LiLi FeiLiu Fengwe
Abstract This paper studied various factors which may affect firms’ investment efficiency. These factors may include firms’ financing behaviors, stakeholders’ behaviors, monetary policy and etc. We have reviewed related papers around the world especially papers published in China and summarized key research findings in this paper.

Application of Linear Probability Model Analysis of the Determinative Factors in Consumers’ Choice of Air Conditioning Products

2015-0

Application of Linear Probability Model Analysis of the Determinative Factors in Consumers’ Choice of Air Conditioning Products

Pages 61-63
Author Chi-Fang LiuTzu-Yorn KaoWang-Te WuYa-Fen ChangChao-Tsung Ye
Abstract This trend does not only leave an enterprise no other choices but to adjust its very own constitutions (such as the transformation of its interior procedures, reduce its own operating costs, and innovate a new product), but also renew its selling strategy in order to raise its market share. For example, due to the rapid revolution of technology, the consuming culture has also undergone a lot of changes. Because the consumers are easily influenced by mass media and commercial advertisements, a totally different consuming culture might have been formed. Owing to this fact, consumers might have lowered their loyalties to a brand so that an entrepreneur must apply the following strategies to regain his winsome advantages over his competitors.

Application of Discriminant Analysis of Home Mortgage Loan Prepayment Risk

2015-0

Application of Discriminant Analysis of Home Mortgage Loan Prepayment Risk

Pages 64-66
Author Cheng-Chung WuWang-Te WuShu-Man TsaiMin-Chih L
Abstract Whether the borrower is engaging in default risk behavior is bound to be driven by some incentives as judged by internal and external observable variables; or it can be observed from some of the characteristics of the borrower. Which type of borrowers is less reliable in credit and may prepayment is an issue of great concern to asset risk management of financial institutions holding the housing mortgage loans. Therefore, the study of the tracking and forecasting of changes in relevant factors during the loan period of each borrower is very valuable. For example, the prediction and evaluation of financial institution prepayment risk probability by changes in borrowers’ income can help prevent the borrowers’ prepayment risk behavior in advance.